Furthering my vision of upskilling underprivileged women and increasing their employability, I developed a prototype app in extension to Finance Behen called “Behen Financial Freedom (BFF).”
BFF is a one-stop mobile application, whose key features entail financial education, job opportunities, career development resources, and professional networking – a niche LinkedIn specifically catering to women.
The target audience is Indian women of all ages and backgrounds, and accessibility is enhanced through the multilingual nature of the platform as well as its compatibility with both, iOS and Android users. I presented my idea to the jury during my Young SDG Leaders Program, aspiring to turn the prototype into a fully functional application.
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